Personal Branding Workshop

Do you want to: 

1.   Get promoted easier

2.   Get paid more

3.   Stand out from the crowd when interviewing for a job

4.   Get assigned more projects

5.   Appear more confident and attractive?

 

Then this newly launched workshop on Personal Branding is tailored to your needs!

 

Workshop Flow:

 

8:00 – 8:30 Introduction

Exercise – Who is here

What is a personal brand

How a personal brand creates value

 

8:30 – 10:00 Your brand starts with you

The value of authenticity

SWOT

Turning your strengths into client benefits

What are you passionate about

Your vision

Tell your story

Create & deliver your elevator pitch

The power of consistency

How image influences perceptions

First Impressions

Dress for Success

 

10:00 – 10:15 Coffee Break

 

10:15 – 11:30 Your Service/ Product

The need for personal connection

How you connect to your service/product

Identify your target market & its needs

How to connect with your target market

Packaging, pricing & promotion

 

11:30 – 12:30 Professional behaviours

Discussion - Behaviours that build trust and goodwill

Communication

Communication Game

Time Management & the tools to assist

Quality focus

People focus

Discussion - Behaviours that damage your brand, and how to avoid them

 

12:30 – 1:30 Networks

The value of a network offline & online

Building Rapport

Influencing people-offline &online

Growing your network

Using referrals to enhance credibility

How you offer value to your network

Potential partnerships

Role play

 

1:30- 2:00 Lunch

 

2:00 – 3:00 Your Online presence

Choose your platform

Written communication

Facebook

LinkedIn

Youtube

Writing effectively for social media

Social proof-Referrals

Using emails effectively

 

3:00 – 3:30 The social media in practice

Content Marketing for Building Brand Value

 

3:30 – 4:00 Finale

Summary of key messages

Personal action plan

 

Date: March 29. 2017

Duration: 8:00-16:00

Trainers: Andrie Penta & Aleen Andreou

Language: Greek

Location: Foyer, Theatro ena, Nicosia (opposite Ammochostos Gate)

Participation Fee: €89 per person*

The fee includes coffee breaks and lunch break bites

 

To find out more call: 22 773334 or email: andrie@penta.com.cy